The Reasons for Conducting Employee Surverys





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Actively Engaged Employees

Actively engaged employees are the foundation of successful companies. According to Gallup, a majority of the workforce is missing.  Half (51%) survey as ‘not engaged,’ and another 17% are ‘actively disengaged.’” If employees aren’t engaged with their work, then they’re less likely to make an impact on customers. Engaged employees are brand representatives and take fewer sick days. They’re the backbone of successful businesses.

Every employer wants to hire and retain engaged employees, but how do we know the degree to which they are engaged? Simply measure employee engagement using a known survey tool that produces actionable reporting.

Find out how your organization can benefit from a thoughtfully crafted and administered employee survey.

Discrete Way to Voice Concerns

Using a confidential employee engagement survey makes it possible for employees to offer honest feedback to their employers. Because, most people won’t tell their boss that they wouldn’t recommend the company’s products, a supervisor doesn’t treat employees with respect.

Most employees only have the nerve to do such a thing if the next phrase happened to be, “I quit!” Imagine instead, that you want to keep your job. Therefore, it’s tough to conjure a situation in which you’d be willing to say such things to your superior for fear of losing your livelihood.

One important advantage of anonymous surveys is the collection of honest and smart feedback about topics otherwise uncomfortable from employee to employer. If you want actionable data about the state of your organization, employees need their privacy protected.

Effective Communication

Surveys facilitate ongoing communication therefore improving employee engagement. The best employee surveys provide feedback on actionable issues so you provide improvement over time.

Interestingly, the simple act of conducting an employee satisfaction survey oftentimes increases employee engagement. Therefore, conducting an employee survey shows that you’re invested in communicating with your staff. Employees feel valued, leading to a happier, more engaged workforce which in turn, goes the extra mile.

Provides Insights

Using an employee survey as a tool to gauge your employees’ true opinions towards your company’s benefit program is essential.

Learning what types of benefits employees appreciate most — as well as the types of benefits they would like to have —helps you restructure your employee compensation package.  By so doing, you retain existing employees and attract more long-term employees. Always include questions about your benefit packages in your employee survey.

Learn About Working Conditions from an Insider

Managers within an organization work hard to create ideal working conditions.  Despite that fact, you won’t really know whether your efforts are working until you receive unbiased feedback from your workers. Make sure the survey tool you consider has a section about workplace conditions.

Surveys, Determine Organizational Weaknesses

Understand that an employee survey is a diagnostic instrument indicating the strengths and weaknesses of the company. With their knowledge of daily work process, employees provide useful information about day-to-day operations and how to improve them. In addition to considering your organization’s employee feedback, compare the results with industry benchmark reports.

Use an employee engagement and satisfaction survey as the first step toward increasing engagement at your organization. First, measure; then improve.


Don Swift

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